Since 2018, at the initiative of UNESCO, World Folklore Day has been celebrated every year – a day dedicated to preserving and promoting the traditions, customs, and cultural heritage of peoples around the world.

The date is connected with the anniversary of the publication in 1846 in London of an article in the magazine Athenaeum by the British scholar William Thoms. It was there that the term “folklore” was used for the first time, uniting the knowledge of customs, morals, and local traditions.

The day reminds us of the richness of intangible cultural heritage and the importance of preserving and passing it on to future generations.